Search results for "Agencies"

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The World: Insider's View - Australia

20 Feb 2009 | by Nick Behr

Australia has more agencies per capita than any other country, but must develop business models to...media agencies per capita than any other country. As well as the Australian agencies, it seems that ...

Opinion: Perspective - Digital must be the way forward for a new-look COI

20 Feb 2009 | by Larissa Vince, larissa.vince@haymarket.com

roster agencies. But I also think it will be the traditional ad agencies, not the digital specialists ...

Close-up: How Twitter allows direct access to consumers

20 Feb 2009

an ROI still remains, and as the recession deepens, agencies may struggle to convince advertisers to ...

Editorial: Risks of integration may outweigh rewards for COI

13 Feb 2009

lots of interest in its proposed move to bring all of its agencies - creative, digital and direct...many of its agency suppliers. Digital agencies on the COI roster often carp at what they claim is the ...

Media: Double Standards - Why this could be the year of the ad exchange

13 Feb 2009

advertisers, agencies and publishers will use the vast amounts of data now available to make informed choices ...

Media Lifeline: Google's ad sales

06 Feb 2009

with agencies - Google had annoyed many by monkeying around with commission structures. And, a year ...

Close-Up: How adland is handing music industry a lifeline

30 Jan 2009

Music companies are turning to advertising agencies to help them make money in the digital age...." James Murphy, one of the founding partners of Adam agencies are astute at dealing with that," Murphy ...

Opinion: Perspective - TV provides the springboard for digital to flourish

30 Jan 2009 | by Claire Beale, claire.beale@haymarket.com

. I suspect his agency would rather such a bold, bald view remained a personal one. Agencies (and ...

Media: Double Standards - It's hard to bucket social media into one category

23 Jan 2009

agencies understand what you can offer? We have been fortunate enough to build an expectation among ...

Media Perspective: Out with the boring old digital gubbins and in with the new

05 Dec 2008 | by Russell Davies, russell@russelldavies.com

because of his digital savvy. Certainly there are a lot of businesses, agencies and brands that are ...

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