Search results for "Agencies"

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Opinion: Are media agencies set to become irrelevant?

27 Feb 2009 | by Claire Beale, claire.beale@haymarket.com

agencies in this week's Nielsen billings tables is really quite encouraging. The overall decline in media ...

Media Lifeline: Google's ad sales

06 Feb 2009

with agencies - Google had annoyed many by monkeying around with commission structures. And, a year ...

Close-Up: Is insight more crucial than creative?

30 Jan 2009

to reflect a shift in policy among advertisers, which is resulting in agencies having to increasingly ...

Media: Double Standards - 'In a forecast of rain, we sell the best umbrellas'

30 Jan 2009

relationship with most media agencies? It's professional and respectful. Agencies know that clients need ...

The World: India's indomitable spirit surfaces post-attacks

30 Jan 2009 | by Robin Hicks

international agencies and advertisers. A trivial question in the scheme of things, but would India's media ...

Opinion: Perspective - TV provides the springboard for digital to flourish

30 Jan 2009 | by Claire Beale, claire.beale@haymarket.com

. I suspect his agency would rather such a bold, bald view remained a personal one. Agencies (and ...

Media: Double Standards - It's hard to bucket social media into one category

23 Jan 2009

agencies understand what you can offer? We have been fortunate enough to build an expectation among ...

Media Forum: Is it time to get rid of CRR?

23 Jan 2009

was whistling in the wind again, especially as advertisers and agencies were continuing to argue ...

Media Headliner: Durden returns to bring some star quality to MPG

23 Jan 2009 | by Ian Darby

don't pioneer new services and ventures this year ... I don't think media agencies aim high enough ...

Media Perspective: Are media agencies likely to stop playing the discount game?

16 Jan 2009 | by Ian Darby, ian.darby@haymarket.com

for many media agencies. The new-business merry-go-round has seemed to whirl at an increasing pace as ...

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