Search results for "Agencies"

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Are you a murder detective or a monkey hunter?

08 Dec 2011 | by Paul Phillips

Should agencies crack a brief speedily, or does slow and steady win the race? Paul Phillips...this, the way agencies approach new-business pitching is fascinating to observe. Equally, so is ...

The history of advertising 26 - The Pregnant Man pub

08 Dec 2011 | by John Tylee

agency moves to a new home. While other agencies had their favoured watering holes - for CDP, it was ...

For brands, it really is personality that counts

08 Dec 2011 | by Mo Saha

develop a personality. There are agencies and clients doing that job every day; as adopted guardians ...

Can advertising win over the public?

08 Dec 2011 | by Ian Barber

challenge is that ours is a fragmented industry - agencies, brands and media owners have different agendas ...

What niche social networks can do for your brand

25 Nov 2011 | by Sarah Shearman

created a brief for agencies to help it design and build a strategy for engaging with consumers in the ...

Is Amsterdam now back in business?

24 Nov 2011 | by John Tylee

homogeneous, but rather an eclectic blend of agencies with different roots and agendas. Some are home-grown ...

Strong balance sheets leave the top Private Plums in a profitable position

17 Nov 2011 | by Bob Willott

Most privately owned agencies are coping well during a weak growth period, Bob Willott reveals....Two years of recession have highlighted why it is so important for privately owned agencies to ...

How Barnardo's got us off the dole with our big break

17 Nov 2011 | by Melanie Lynch and Rory Hall

learnt more in those few hours than in three years of university. It's how all agencies should treat ...

Is a single trade body a good idea?

10 Nov 2011 | by John Tylee

The Marketing Agencies Association wants a single trade body, but others disagree....it is the Marketing Agencies Association that is testing the guy ropes. It has invited trade body ...

Many of us preach comms planning but few practise it

10 Nov 2011

The term communications planning has been used and abused by many agencies to the point of...agencies claim comms planning as a core part of their offering. Yet I seriously wonder how many have ...

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