30 Jul 2010
| by Alasdair Reid
The digital giant reinvents its relationship with agencies....customers, thus "disintermediating" those
quaint old entities known as media agencies. Alas, the purity of ...
30 Jul 2010
Has globalisation led to a need for a CSO in UK agencies or are they little more than 'fashion.... "Agencies increasingly think of themselves as
brands," one CSO says. "That means they need real clarity of ...
30 Jul 2010
| by Ian Darby, ian.darby@haymarket.com
agencies (and
with the Northern & Shell joint managing director Stan Myerson by his
side, how likely is ...
30 Jul 2010
leverage of its media agencies. Omnicom
responds with the launch of OPera, pooling the clout of OMD and PHD ...
30 Jul 2010
ignorance, particularly
among mainstream agencies, about the risks involved and at what point
the acceptable ...
30 Jul 2010
agency brand to an even more empty three-initial tag
should work for agencies internally and could prove ...
30 Jul 2010
&
Dean and the agencies it deals with, I was going to have to prove the
point in the real world first ...
30 Jul 2010
were a lot of nutters and a lot of casting agencies that said
'no' because they didn't want their ...
23 Jul 2010
| by John Tylee
and remain on those
agencies' portfolios 28 years later. And there's enough evidence to suggest that ...
23 Jul 2010
Kleinman. We've launched our new
website for agencies and clients to access the latest cinema advertising ...