Guinness cloud pours over New York in latest TV spot
16 Dec 2010 | by Sara Kimberley
The "dark life" ad, created by BBDO agencies Irish International and AMV BBDO, will launch in ...
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Chris Ward resurfaces at search specialist Kenshoo
20 Dec 2010 | by Sara Kimberley
industry and technologies available to marketers and agencies. I believe Kenshoo stands alone on the ...
McCann Erickson and UM win £5m Tempur mattresses account
14 Dec 2010 | by Katherine Levy
Sister agencies McCann Erickson and UM London have won the £5m creative and media planning and...The IPG agencies won the account following a closed pitch with the full-service, Bath-based ...
Starcom launches carbon emissions tracker for ad campaigns
07 Dec 2010 | by Katherine Levy
CarbonTrack is designed to help advertising and media agencies monitor and reduce their carbon ...
Antler appoints HMDG to global ad account
03 Dec 2010 | by Sara Kimberley
The agency won the account following a competitive pitch against undisclosed agencies. The review ...
ActionAid campaign attacks SABMiller for alleged 'tax dodging'
29 Nov 2010 | by Sara Kimberley
agencies Buzz and Neo, demands the brewer, behind beer such as Grolsch, stops using tax havens and tackles ...
Print is most efficient medium for FMCG advertisers
15 Nov 2010 | by Maisie McCabe
agencies and specialists. Print generates 1.47 incremental sales revenue for each 1 of media and ...
Channel 4 lets viewers put words in presenters' mouths
15 Nov 2010 | by Maisie McCabe
The campaign was introduced to agencies as part of Channel 4's Upfronts presentation last month ...
Vienna turns to 3D projections of the waltz to pull tourists
08 Nov 2010 | by Loulla-Mae Eleftheriou-Smith
and in partnership with social media agency Weare4, production agencies The Dark Room, LM Productions ...
Weight Watchers to highlight system overhaul
01 Nov 2010 | by Daniel Farey-Jones
push has started already with teaser marketing. Weight Watchers uses agencies Orchid and Gecko for its ...
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