Search results for "Agencies"

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Financial constraints relaxed

15 Nov 2006

impossible to know what is acceptable, and it is a huge burden on advertisers and their agencies.' There ...

TV you can't afford to miss

15 Nov 2006

.' ITV trading director Simon Lent is doing the rounds at agencies, trying to convince them that ITV1's ...

Andrew Walmsley on digital: Google is clouding agency probity

08 Nov 2006

revenue will follow. So why is the company running around in circles trying to induce agencies to spend ...

This is not just advertising ...

01 Nov 2006 | by by Craig Smith

been in no doubt that the purpose was the greater glorification of the winning ad agencies - certainly ...

Andrew Walmsley on digital: Lazy agencies will soon be found out

11 Oct 2006

, so you would think that by now, agencies would have got their act together and figured out how to ...

Marketing League Table: Sales promotion leagues

11 Oct 2006 | by David Tiltman

A declining market for sales promotion has forced agencies to broaden their horizons to avoid being...companies has virtually wiped out the mark-ups that sales promotion agencies used to enjoy on re-billable ...

Viewers up, revenues down

20 Sep 2006

agencies taking revenue away from the core channel under Contract Rights Renewal. As well as providing ...

Editorial: Digital is not a strategy

13 Sep 2006 | by Craig Smith, editor

agencies do digital, direct agencies do digital, publishers do digital - any agency that doesn't, thinks it ...

Andrew Walmsley on digital: IPTV will play to a different audience

13 Sep 2006

creative agencies learn a new visual language for advertising online, media agencies will face more ...

Raymond Snoddy on media: Allen highlights conflict at ITV's heart

31 Aug 2006

advertising and talent agencies, media law firms, radio stations and interactive developers. - Previous ...

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