Search results for "Agencies"

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Raymond Snoddy on media: Digital UK faces an uphill struggle

16 Nov 2005

agencies. - Ennals was previously chief marketing officer of Universal Group Direct, and before that ...

Media Analysis: Outdoor's extras under siege

02 Nov 2005

, the way agencies spend their clients' ad budgets could be distorted. 'Being cynical, agencies are ...

Raymond Snoddy on Media: Homechoice must close credibility gap

02 Nov 2005

Nobody is saying how much it cost, or indeed how successful it was. But top agencies such as ...

Sales promotion leagues

05 Oct 2005 | by David Tiltman

Savvy agencies are finding that flexibility and diversification can lead to growth, despite...agencies feel the need to showcase their work - a sign of growing anxiety about their ability to win ...

Mobile marketing: Smart thinking

03 Aug 2005

.' Cost-efficient medium In this developing market, agencies are seeking to create a business model that will ...

Media Analysis: ITV goes for broke

27 Jul 2005 | by Colin Grimshaw

contracts. Yet, even ITV doubts this will happen. The consensus among media agencies, and ITV's own ...

Radio's less equals more

29 Jun 2005

. 'Agencies can come to us and get a one-stop solution as local or national as they need,' says Emap ...

Raymond Snoddy on media: Beleaguered ITV has lost its sense of purpose

22 Jun 2005

those who run media buying agencies, look down the schedules and find nothing they want to watch ...

Media Analysis: It's that bloody frog again

08 Jun 2005 | by Gemma Charles

taste and repetition inevitably become a side issue for both broadcasters and agencies. But further ...

Watch this space

18 May 2005 | by James Quilter

. 'The biggest success has been with clients, because they understand retail,' says Fernandes. 'Agencies ...

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