Search results for "Agencies"

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The iPad bandwagon rolls into town

28 May 2010 | by Ben Bold

publisher has been talking to media agencies about the ad opportunities the app offers. Sister company Sky ...

Masterclass: Personalised ads

13 May 2010 | by David Tiltman

flavour of targeting and calls it by a different name. It can be very confusing for clients and agencies ...

Whatever happened to fair play?

12 May 2010 | by Suzy Bashford

cost-based, eBay-style e-auctions, is causing an unprecedented level of unrest among agencies. As a growing ...

Andrew Walmsley on Digital: Why old and new don't mix

12 May 2010 | by Andrew Walmsley

many advertisers, procurement departments and media agencies ('Media agency meltdown', Marketing, 28 ...

Jeremy Lee on Media: Context is everything

05 May 2010 | by Jeremy Lee

advertising mantra - engagement - has spawned an entire industry of agencies that believe that the old ad ...

Is procurement killing marketing creativity?

05 May 2010 | by Suzy Bashford

Those who deride this business function have overlooked its ability to motivate agencies to produce...necessary evil to hinder the creative process. However, while agencies continue to ask whether procurement ...

Contact Centre Leagues 2010

05 May 2010 | by Melanie May

for 2009 were available, we have accepted 2008 data. These agencies have been placed in the table but ...

Andrew Walmsley on Digital: Media agency meltdown

28 Apr 2010 | by Andrew Walmsley

The industry's business model is about to implode, and the agencies have only themselves to blame...., squeezed by the recession, media agencies have had their fair share of these problems. However, a recent ...

Digital Report: Keep your affiliates onside

28 Apr 2010 | by Andrew McCormick

that affiliate networks and agencies also offer. Many brands use multiple networks when running a ...

Creativity in numbers

27 Apr 2010 | by David Tiltman

not 'replace or interfere with our relationships with agencies'. However, the agencies in question ...

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