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Post Office called to accounts

arrangements, stating it is looking for agencies with 'proven experience' of working with major high-street ...

Special Report - Market Research: The numbers game

marketing director at Research International, handles PR for market research agencies. She suggests that ...

Andrew Walmsley on Digital: You get what you pay for

opportunity to reinvent agencies' relationship with clients - from cost to value. So, has this turned out to ...

Don't be a code breaker

, the aim of which is to make the rules clearer and more consistent. Brands and their agencies will ...

Profile: Facing a tough screen test

: Positions at various ad agencies, rising to board director, Lowe 2001-02: Global marketing director, BT ...

Beyond digital

digital and traditional channels blur, questions are being asked about the need for specialist agencies ...

Special report: Experiential - From live to LOUD

control Agencies point out that the use of social media requires a much more open approach than most ...

Jeremy Lee on Media: The real power of spending

The latest focus on COI adspend has serious implications for brands, media owners and agencies....seasonal stand-off between media agencies and media owners as they thrash out terms, which usually results ...

Special report: Experiential - The personal touch

agencies have methods for ensuring their people perform at their best when they turn up to work ...

Andrew Walmsley on Digital: Free your data

data held by its departments and agencies. It amounts to a reversal of attitudes within the civil ...

 

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