Weight Watchers to highlight system overhaul
01 Nov 2010 | by Daniel Farey-Jones
push has started already with teaser marketing. Weight Watchers uses agencies Orchid and Gecko for its ...
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Royal Mail price hikes expected to hit DM budgets
22 Dec 2010 | by Ed Owen
Price hikes proposed by the Royal Mail prior to a privatisation next year will hit agencies' direct...agencies, direct marketing is still one of the best ways to acquire customers, although the internet is ...
My-wardrobe.com plans heavyweight marketing drive
14 Jul 2010 | by Joe Thomas
appoint international agencies in the next 12 months, to ensure that campaigns in overseas markets are ...
Emirates draws on Damien Hirst for frequent flier relaunch
03 Jun 2010 | by Joe Thomas
activity following a pitch against undisclosed agencies, having handled the airline's digital ...
Diageo streamlines ad strategy
02 Jun 2010 | by Joe Thomas
and CRM activity. The direct and digital agencies that are understood to be affected include Tullo ...
TUI in reversal of group marketing structure
14 Apr 2010 | by Alex Brownsell
allowed the brand and CRM teams to independently hire direct marketing agencies on a project basis ...
Customer Publishing: Reaping big rewards from small print runs
12 Feb 2010 | by David Benady
on investment, publishing agencies insist that sending out a magazine can more than match other forms ...
Organix appoints TMW as lead strategic and digital agency
09 Feb 2010 | by Joe Thomas
strategic and digital agency, following a pitch against other undisclosed agencies.
Aegon adds Billington Cartmell to roster
26 Jan 2010 | by Joe Thomas
life insurance and pensions. Billington Cartmell will work alongside other agencies on Aegon's roster ...
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