, and agencies helping clients better "explore the complex digital world".
Elkington said it was ...
Advertisers, agencies and media owners need to work together to achieve the right message...their agencies "are doing enough" and their tools, analytics and planning were "keeping up".
He said ...
12 Mar 2012
| by Lynsey Barber
touchpoints and where do agencies come in? Federica Aperio Things often get lost in translation between a ...
McDonald, which discussed how brands and agencies can leverage social media.
Paul Evans, European head ...
creative solutions and innovative platforms.
"Working hand-in-hand with the client and agencies from the ...
marketing campaign in the coming weeks.
Commercial executives at NI are meeting media agencies to discuss ...
31 Jan 2012
| by Lynsey Barber
agencies have had to adapt to the new media landscape as much as any other business.
Driven by teams ...
31 Jan 2012
| by Mark Lonergan, August Media
content agencies is the most intimate form of customer communication. Our clients' customers are invited ...
31 Jan 2012
| by Louise Pearce, Forward
discuss school choices, mother-daughter relationships or holiday ideas.
For agencies creating branded ...
31 Jan 2012
| by Dr Nicola Murphy, River
medium (mobile, tablet, viral, video, social) overshadowed what we content agencies should be bringing to ...