Media Perspective: Will 2009 go down as the year media sold itself short?
04 Dec 2009 | by Ian Darby, ian.darby@haymarket.com
"Buy high, sell low" became a reality as agencies were placed in the absurd position of buying ...
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for our agencies of the year and agencies of the decade awards....restrict your view to agencies such as BBH, Fallon or Mother to find examples of wonderfully engaging ...
"Buy high, sell low" became a reality as agencies were placed in the absurd position of buying ...
If there's been no haemorrhage of jobs across adland, it's probably only because agencies have got ...
to subscribers, including the major media agencies, the morning after transmission. 2. The new Barb ...
overcome. He says: "Agencies have to play the critical role of making sure that marketer and broadcaster ...
advertising, then the advertising trade might as well fall into line. So ad agencies will still be called ...
branding under which the company's online efforts had been labouring for years. Media agencies tend to ...
offering across a group of agencies. Ortiz says: "That's why we at DDB Latina have not opted for small ...
inherently uncomfortable this is going to be for many agencies and practitioners. The control-freak ...
Claire Billings looks at the agencies whose financial husbandry prepared them best for the slump....privately owned agencies were the strongest financially going into the recession - obviously a huge ...