Growing your business with other people's money
05 May 2006 | by by Andy Collins
move from "mass media to my media" has placed direct marketing and marketing communications agencies ...
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Comment: Cash in with collaboration
15 Sep 2006 | by by Mark Haviland
this proximity of client and creative is rather rare. I've spoken to several agencies and it's clear ...
Life beyond the commercial break
23 Mar 2006
as sponsorship. As a result, brand owners and their agencies have started to explore other ...
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