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Agency roster: Aviva

01 Sep 2011 | by Staff

The agencies working across the various Aviva brands.

BRIC Report: Radio advertising spend

06 Jun 2011 | by Staff

Association of Communication Agencies, Wilkofsky Gruen Associates, ZAW, Dentsu, PricewaterhouseCoopers LLP ...

BRIC Report: Outdoor advertising spend

06 Jun 2011 | by Staff

Association of Communication Agencies, Wilkofsky Gruen Associates, ZAW, Dentsu, State Administration for ...

BRIC Report: Television advertising spend

06 Jun 2011 | by Staff

Association of Communication Agencies, Wilkofsky Gruen Associates. At average 2009 exchange rates. Figures ...

Green is the new black - sustainability leads the way

17 Jul 2008 | by Amanda Phillips

agencies working with brands, this is our opportunity to take the lead on this fundamental issue. We are ...

Death of the account handler?

11 Jun 2008 | by Mark Runacus

the cheques and carry the bags. Digital agencies appear to be dropping the role at a rate of knots ...

Have clients got POP right?

22 Apr 2008

, demanding a more consultative agency type approach. Some agencies are also getting involved earlier in the ...

Crystal ball gazing

14 Jan 2008 | by Ardi Kolah

brandcasting agencies like www.markettiers4dc.com that are ahead of the curve in terms of audience ...

Marketing to the over-50s - segmentation is the key

05 Mar 2007 | by Fiona Hought

the over 50s the question facing many agencies will be how they can tap into this lucrative market ...

Gordon's Republic - The editor's blog

21 Feb 2007 | by by Gordon MacMillan

agencies. The OC gets it - Fox has axed its one-time gem of youth culture as The O.C. is canned after ...

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