UK advertisers slow to embrace social media
29 Feb 2008 | by Darren Davidson
also highlighted a feeling that traditional agencies failed to understand social media and treat it ...
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, while overall revenues rose 5% to 6.19bn. In terms of new business wins, advertising agencies ...
also highlighted a feeling that traditional agencies failed to understand social media and treat it ...
The two agencies, which have worked together since Kitcatt Nohr s launch six years ago, will ...
soliciting input from various agencies, including McCann Erickson, for a new assignment. Media for the new ...
LONDON - Profits at the 40 largest UK digital agencies have grown by more than 56% in the last year...The report, which was conducted by New Media Agencies Financial Intelligence, found that UK ...
, including what they pay their various agencies, to the bone so they have a stark choice: stay in the game or ...
edits of ads, with advertisers working with their agencies to identify what executions work best. The ...
, companies and PR agencies sometimes asked for a small, low-cost sample survey of bet ween 100 and 250 people ...
elections, the Beijing Olympics and the European Football Championships. WPP agencies have also put in ...
mixed. In London, Campaign s Nielsen-based figures show that his creative agencies (still the heartbeat ...