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Think BR: Making the nation cry

if it continues to shun agencies, planning can at least hope to bring it creatively closer to its ...

Think BR: Why you might not know your customers as well as you think

, especially while we are still seeing evidence of advertisers and their agencies bulk-buying media in advance ...

Think BR: Facebook likes mobile

by two US advertising agencies (Team Detroit and Ogilvy) that the algorithm has restricted marketers ...

Think BR: Now is the winter of our content

for creating content that will 'go viral yet remain true to a brand s identity. Agencies must learn ...

Think BR: A shift in celebrity culture

celebrity culture spinning in on itself in a vortex of crassness. So marketers and their agencies as ...

Think BR: The age of enchantment

agencies to develop technology and approaches that demonstrate the people-centric, interactive campaign ...

Think BR: Old SEO theories need to be replaced for good of the industry

agencies or individual SEOs that you know. There must be at least one, probably five or six, that you can ...

Most read stories in advertising, marketing, media and PR (14 - 20 Oct 2012)

agencies about its international advertising and media accounts. ( Campaign , Thursday 18 October ...

Think BR: Silicon Valley, move over. Austin is where it's at

agencies, in my opinion, you can forget LA, New York, San Francisco; Austin is where our industry is going ...

Think BR: From pixel to plate - food & drink marketing in a digital age

digital consumer is your audience? I have seen way too many situations where brands and agencies try to ...

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