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Think BR: Seven steps to Facebook Exchange success

17 Jan 2013 | by Erich Wasserman

ad to serve at the right price, in real-time. Agencies and trading desks have enjoyed ...

Think BR: Digital should dump the traditional advertising straightjacket

16 Jan 2013 | by Wesley ter Haar

agencies battling each other for the next big thing. And yes, we re still seeing great work at the summit ...

Think BR: Finding smarter ways of working

15 Jan 2013 | by Simon Guest

Within the current economic climate, budgets are creating havoc among marketing agencies, often...with a better offering for clients, as agencies which can support their clients in a truly consultative ...

Think BR: From Vegas to the world

15 Jan 2013 | by John Tigg

advertising agencies. Las Vegas in January has now become as much part of the advertising year as the ...

Think BR: Why the ad tech sector must get better at speaking the language of marketers

15 Jan 2013 | by Pierre Naggar

use of - and understanding of - large amounts of data, transforming the way both agencies and ...

Think BR: Mindshare's 14 predictions for digital marketing in 2013

10 Jan 2013 | by Mindshare

that marketers will finally be able to sew messages together across digital user journeys, and agencies ...

Think BR: Marketers need help

08 Jan 2013 | by Oliver Gertz

many people in our industry know a bit about digital - both at advertisers and agencies - they would ...

Think BR: Threats are simply dangers we can see

07 Jan 2013 | by Gareth Kane

A lesson from the games industry could affect marketers and creative agencies alike, writes Gareth...viewpoint could be left behind. It is therefore essential that creative agencies - long guardians of ...

Think BR: Which came first, the mobile site or the app?

20 Dec 2012 | by Mark Freeman

agencies and developers get asked by brands is can we have an iPhone app? For many brands, mobile is ...

Help bargain hunters buy genuine brands

20 Dec 2012 | by Charlie Abrahams

counterfeit footwear accounted for 40% of the total for knockoff goods seized by US government agencies last ...

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