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British TV sales in 2011: Winners and losers

According to media agencies, the TV ad market is expected to be worth 3.5bn in 2011, with ...

Morrisons clinches top spot in Adwatch 2011

's Celebrate' Easter ad campaign. The supermarket, with its agencies DLKW Lowe and MEC, spent 22.7m on TV ...

Brands see social media as long-term investment, finds study

innovative ideas and executions, with almost a third of brands relying on agencies to provide them with ...

My Media Week: Jerry Wright

also see that ABC figures have featured heavily in a controversial rate-hiking letter to agencies from ...

BRIC Report: Television advertising spend

Association of Communication Agencies, Wilkofsky Gruen Associates. At average 2009 exchange rates. Figures ...

Champions League audience peaks at more than 11m on ITV

last year s final of The X Factor , the audience is highly targeted. While media agencies see the ...

Nielsen targets industry standard measure with VideoCensus launch

to know who, when, where and how people in the UK engage with web video." For brands and agencies ...

ITV expected to confirm ad slowdown

revenues last year. Some media agencies suggest ITV's June revenue could fall more than 10%. Channel 4 ...

ABC and ABCe unite under the one banner

invested time and resources into strengthening its relationship with media agencies through the Agency ...

Fru Hazlitt's ITV appointment 'most interesting' hire of 2010

leaders of media owners, media agencies, creative agencies and client marketing firms. The most coveted ...

 

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