IPC claims Nuts readers no longer 'lads'
15 Dec 2010 | by Katherine Levy
agencies, as it believes it will attract a broader range of advertisers. Andrew Goldsmith, PC Inspire ...
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Media agencies suggest TV ad revenues could rise by up to 8% year on year in January and February...is over. Media agencies are still involved in negotiations with broadcasters to determine how they ...
agencies, as it believes it will attract a broader range of advertisers. Andrew Goldsmith, PC Inspire ...
Advertisers have called for greater investment in research from media owners and agencies to help..., and the need for advertisers and agencies to implement integrated structures. A feature-length report ...
Media buyers and commentators have thrown fresh doubt over whether News International has a digital arm worth brand investment, after new data revealed The Times has lost 1.2 million unique users since May.
Field marketing agencies have just about held their own through a difficult period, benefiting ...
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% quarter on quarter. Talksport's total hours, the important trading metric for media agencies, was an ...
Specialist agencies have had to adapt as cash-strapped clients demand work that looks beyond...'s The Genius of Design and High Street Dreams, an episode of which featured the input of design agencies ...
With digital work now accounting for more than half of many agencies' business, the direct...Hardly a year passes without direct marketing and sales promotion agencies facing stark warnings ...
Media agencies will remember 2009 as the year of the monster pitch....media buying account up for grabs, in a pitch process that dominated agencies thoughts in the second ...