Search results for "Agencies"

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Editor's comment: Agencies succeed against the odds

08 Dec 2009

either frozen or slashed their budgets. Marketers now expect their agencies to produce the same amount of ...

Business effectiveness is the mantra, not media efficiency

17 Nov 2009 | by Tess Alps

IPA Grand Prix alongside MCBD, there were fewer media agencies investing in serious analytics or ...

Grasping each other's needs is vital to good teamwork

27 Oct 2009 | by Sue Unerman

future, relationships between media agencies and media owners will only be enhanced if they are clear ...

Media pubs are at the centre of a people industry

20 Oct 2009 | by Steve Barrett

media pubs that the fabric of agencies is renewed and philosophies are defined. It's where account wins ...

Perspective: Orr's departure highlights a CEO talent shortage

09 Oct 2009 | by Claire Beale

London's top ten advertising agencies, and one of the few that's relatively independent and can offer ...

Top 10 bloopers to avoid in interviews

29 Sep 2009 | by David Emin

media. Surprisingly, having sent my CV to a number of agencies, I now have my first job interview coming ...

New partnerships are triumphing over adversarial approach

29 Sep 2009 | by Sue Unerman

trading-based, adversarial relationships with agencies and clients, and those who are open to a...deep understanding of the audiences they create for. Media agencies and sales teams have a healthy ...

How to make Media Week judges see red in your entry

08 Sep 2009

Week Awards - are entering the competition's final phase, when shortlisted agencies and media owners

This is not the time to be chasing new accounts with no margin

25 Aug 2009 | by Tess Alps

agencies is that, by accepting to pitch for everything that comes their way, their resource will be spread ...

Tories must think twice before cutting ad spend

28 Jul 2009 | by Steve Barrett

surely be in favour, especially at the COI's roster of media agencies: MediaCom, Carat, Starcom ...

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