Media owners seek better value during recession
07 May 2009 | by Staff
, instead of media agencies in 2009. According to a survey of media professionals by Accenture Marketing
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BBDO, McCann Erickson and DLKW top agencies in Marketing's Adwatch of the Year 2009 ...
, instead of media agencies in 2009. According to a survey of media professionals by Accenture Marketing
PR agencies are making to his group's turnover. This was in contrast to the less buoyant performances ...
and creative agencies. The 90s experienced media-owner domination, with mergers, acquisitions, and a ...