Search results for "Agencies"

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Arif Durrani: C4 heralds joined-up approach to BT Sport

traditional spot. The vision, set to be presented to agencies and advertisers over the coming days, is to ...

Arif Durrani: Facebook's UK advisory board creates a stir

audible, and there are valid questions being raised about whether it could compromise agencies roles as ...

Arif Durrani: Newspapers strike back with online paywalls

specialist agencies will be hired to ensure splashes and lead stories are actively seeded via social media ...

Arif Durrani: An innovative TV format is not just about length

the standard unit of consumption' She calls for more help from agencies and clients in trying ...

Arif Durrani: Google's Squared is another welcome media boost

graduates and the evolving needs of agencies. 'If Squared's price point remains competitive, it could ...

Arif Durrani: After impressing Ofcom, ESTV now needs to woo advertisers

's ability to carve out new multimedia partnerships with agencies and clients around branded content and ...

Think BR: From Vegas to the world

advertising agencies. Las Vegas in January has now become as much part of the advertising year as the ...

Think BR: How brands should use gaming

brand agencies and game developers should be key. For instance, I m still amazed by the lack of ...

Arif Durrani: Embracing digital as standard

challenge for brands and agencies is to maintain the pace of innovation and focus on creating high-impact ...

Think BR: The rise of digital publications

editions will be extremely valuable within the industry. Until now, media agencies had to rely on media ...

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