NEWS: Consumers tired of direct mail formats, new survey reveals
21 Jun 1996
advertisers will put pressure on agencies to improve standards. ...
7-Up and last week it joined Ford s roster of agencies to work on the autumn launch of its new ...
advertisers will put pressure on agencies to improve standards. ...
Stan Symington says confusion between clients and agencies about the purpose of creativity has...Stan Symington says confusion between clients and agencies about the purpose of creativity has ...
. The telemarketing industry blamed inadequate information from agencies and clients about when ads ...
Devon Direct this week. Three other agencies took part in the pitch: O s marketing director, Mike ...
premium white bread, Kingsmill. Three below-the-line agencies and Allied Bakeries retained ...
Integration hasn t really taken off, has it? Direct marketing agencies are sticking resolutely to...Integration hasn t really taken off, has it? Direct marketing agencies are sticking resolutely ...
. He is convinced that this type of partnership with above-the-line agencies such as Abbott Mead is ...
which a long list of six agencies was whittled down to a shortlist of two, though Dyno-Rod declined to ...
together in the UK. The telecoms giant has invited agencies to pitch for the business rather than ...