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A failure of creativity?

11 Jul 2012 | by Kate Magee

how PR agencies can be more creative....process itself, which requires storyboards and a two-minute video case study. 'A lot of PR agencies are ...

Is the pitch process better in the ad industry?

30 May 2012 | by Kate Magee

hours are considered. In a hyper-competitive industry, some agencies are prepared to shoot almost a ...

The real cost of pitching

30 May 2012 | by Kate Magee

Magee explores why the trend is a problem for both clients and agencies....operator was charging agencies up to 5k to pitch for its business. BAA insisted that it was merely ...

PRWeek's Top 150 PR Consultancies grow 9% despite tough year

03 May 2012 | by Kate Magee

, healthcare and consumer sectors performed well, as did independent agencies. And with huge growth from ...

How PR agencies' fee income has changed in the past 10 years

03 May 2012 | by Kate Magee

Bell Pottinger's fee income has more than doubled to 62.9m, while agencies have to make nearly 1m to ...

How profitable are PRWeek's Top 150 PR Consultancies?

03 May 2012 | by Kate Magee

For the second year running, PRWeek asked agencies to submit their net profit figures so we could...We asked agencies for operating profit before tax. These are more difficult to accurately compare ...

Do you need a degree to work in PR?

01 Mar 2012 | by Joe Lepper

recruitment Karl Ramsaran says a degree is now an 'expected' requirement for PR roles, even if agencies rarely ...

 

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