INTERACTIVE: THE INTERACTIVE QUESTIONNAIRE
15 Dec 1995 | by MAIRI CLARK
agencies before they go online. The ASA is also actively monitoring advertising sites. It has already ...
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INTERACTIVE: BEHIND THE HYPE/INTERNET RATECARDS; Can Internet publications justify their ad ratecard prices?
15 Dec 1995 | by JANET IZATT
agencies point out, it is hard for publishers to push a ratecard when there is a shortage of Internet ...
ANALYSIS: BIG QUESTION; Can PR people afford to ignore the Internet?
01 Dec 1995
advertising agencies are using the Internet more aggressively to market their clients and themselves and are ...
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