Search results for "Agencies"

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MARKETING MIX: SOAP BOX; Local flavour for a global message is common sense

19 Dec 1996 | by TOM RODWELL

appointed 30 advertising agencies to bring a creative local flavour to the global message seems to have...appointed 30 advertising agencies to bring a creative local flavour to the global message seems to have ...

NEWS: Sunday Times to exit O&M after less than a year

19 Dec 1996 | by ANNA GRIFFITHS

work both agencies have produced, but it makes strategic and creative sense to consolidate the ...

NEWS: Danone axes MD post

19 Dec 1996

agencies earlier this year. Danone s marketing director, Peter Torreele, has left to join the ...

NEWS: McCarten takes on Sainsbury’s customer care

19 Dec 1996 | by JULIAN LEE

. Head-hunters have been briefed to trawl London s advertising and marketing agencies for a replacement to ...

ADVERTISING & PROMOTION: Bank plans pounds 20m job

19 Dec 1996 | by PATRICK BARRETT

work for all four of the group s brands. NAG had previously called a number of Scottish agencies ...

ADVERTISING & PROMOTION: Agency of the week: BDDH

19 Dec 1996

out, he admits that agencies of its size have to keep a constant eye on performance. He sees ...

NEWS: Daewoo grabs award

12 Dec 1996

strategy. Above-the-line agencies competing included Saatchi & Saatchi, Abbott Mead Vickers, HHCL ...

ADVERTISING & PROMOTION: Agency of the week; publicis

12 Dec 1996

venture between the two agencies several years ago. Publicis, led by dynamic group chairman ...

ADVERTISING & PROMOTION: B&R holds onto Beck’s Bier’

12 Dec 1996

takeover of Courage last year. The combined brewer currently has nine roster agencies covering 25 lager ...

NEWS: Take care not to confuse talent with creativity

12 Dec 1996 | by WINSTON FLETCHER

suspect agencies are still struggling to scrabble together an idea or two moments before the ...

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