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13 Dec 2012
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Last week's most read news in advertising, marketing, media and PR (9 - 15 Dec 2012)
17 Dec 2012 | by Daniel Farey-Jones
next. ( Marketing, Monday 10 December ) Marketing named its agencies of the year as BBH for ...
Top 10 online ads
13 Dec 2012
proved an instant hit: it has been viewed on YouTube more than 3.3 million times. Agencies: Carat ...
Forget the good old days. Creativity has never been better
06 Dec 2012 | by Paul Shearer
, it s cut. There are also fewer people to help. Cutbacks have forced agencies to slim down. And ...
Double Standards- Can brand advertising work effectively online?
06 Dec 2012
still be a big requirement for agencies to work on premium advertising. What is needed for more ...
Most read stories in advertising, marketing, media and PR (25 Nov - 1 Dec 2012)
03 Dec 2012 | by Matthew Chapman
Heineken beer brand . Media agencies were interested to hear news that Gerry Boyle is preparing to step ...
On the Campaign couch
29 Nov 2012 | by Jeremy Bullmore
agencies that ve already withdrawn from this contest must be shrewder than you; that they know something ...
Are trading rows behind us?
29 Nov 2012
market is evolving. He says: "Relationships between agencies and media owners need to change and, in our ...
Is ITV's 2013 offer well-liked?
22 Nov 2012
Are agencies impressed by its new programming, Maisie McCabe asks.... Agencies received the changes warmly. "I really like it," Chris Walsh, an investment director at Manning ...
Think BR: The pitfalls of enthusiasm
15 Nov 2012 | by Peter Gilheany
ideas are the currency of creative agencies, they are the thing above all else that clients want to buy ...
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