Andrew Walmsley on Digital: A more refined site strategy
28 Sep 2011
. Expensive agencies and even more expensive consultants were tasked with a root-and-branch reinvention of the ...
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Experimentation with digital outdoor is on the rise
30 Sep 2011 | by David Benady
owners and agencies embarking on interactive campaigns that combine social media and digital outdoor ...
Ogilvy & Mather names social media chief
23 Sep 2011 | by Staff
said that social media was "growing up" in both ad agencies and the businesses of their clients "We ...
IAB Engage 2011 reveals speaker line-up
21 Sep 2011 | by Daniel Farey-Jones
efficiency. "IAB Engage is an unmissable appointment for marketers, agencies and media owners, to be ...
Duck and Cover in online model search
19 Sep 2011 | by Daniel Farey-Jones
and Cover's incumbent creative agencies Oink, Queen AbeeC and Bray Leino. ...
Facebook urges brands to adopt 'hacking culture'
15 Sep 2011 | by Nicola Clark
Facebook has lifted the lid on its "hacking culture" in a bid to make brands and agencies more...group spring up and this will continue. [Agencies and brands] sometimes think how arrogant of you to ...
Microsoft, Yahoo and AOL to sell each others' ad inventory
15 Sep 2011 | by Sarah Shearman
matching publishers, agencies and advertisers with premium formats." In a similar statement to Yahoo, an ...
Brother seeks shop for digital ad brief
15 Sep 2011 | by Anne Cassidy
, Brother has used agencies on a market-by-market basis to create its digital activity, with the ...
Weapon7 boosts firepower as the AMV big guns roll in
15 Sep 2011 | by Anne Cassidy
own identity. Is this the way forward for big advertising agencies looking to diversify? "It all ...
A Social Adventure: why events need social media
14 Sep 2011 | by Nicola Clark
adds. 'The key is for agencies and events specialists to work together, rather than it being a land ...
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