devolved structure can have benefits. First, it should encourage greater creativity through agencies and ...
30 Jun 2011
| by Claire Murphy
Communication directors find that ad agencies are more likely to deliver great creative ideas than...teams deliver on this brief.
Agencies are approached by only around a third of clients. But although ...
work" on the retention of rebates by specialist buyers and media agencies and said it would follow the ...
30 Jun 2011
| by Maisie McCabe
However, agencies are concerned that it could slip into negative growth should the economic ...
is a hidden gem. Unlike most agencies, where everyone operates on a narrow bandwidth, this place is ...
Tata's brands, which include Good Earth tea and Eight O'Clock coffee.
Tata's UK agencies Starcom ...
30 Jun 2011
| by Oliver Luft
During the pitch process, run through ISBA, ad agencies were partnered with media agencies to ...
30 Jun 2011
| by Our Parliamentary correspondent
's director of communications, said: "Advertisers, the media and agencies already contribute to social causes ...
business following a pitch against three other agencies. MBA will oversee online and offline communications ...
30 Jun 2011
| by Matt Williams
The agency was hired following a pitch process that involved agencies from a variety of ...