to remove filtersCutty Sark calls in Inkling to tap into new generation of whisky drinkers
19 Dec 2011 | by Sara Luker
PRWeek , involving 15 agencies. This is the first time the company has called in outside PR support for ...
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Review of the Year: Top 10 marketing mishaps in 2011
20 Dec 2011 | by Nicola Clark
, while marketers and agencies are at pains to underline the value of marketing to the bottom line, the ...
Matt Shreeve named trading director at News International
19 Dec 2011 | by Maisie McCabe
since his departure. Shreeve started his career in advertising at creative agencies including McCann ...
Think BR: What Google believes will deliver success in 2012
19 Dec 2011 | by Richard Trinder
team promotes a spirit of open collaboration with its different agencies and media partners. In a ...
BBC pitches £5m media account for Licence Fee
16 Dec 2011 | by Mark Banham
the corporation. The business will be awarded for an initial three-year period. Media agencies ...
John Lewis's Craig Inglis joins Media 360 keynote speakers
16 Dec 2011 | by Jeremy King
to stretch their money further, Inglis' session will demonstrate how John Lewis and its agencies ...
Think BR: Targeted TV - advertisers' nirvana
16 Dec 2011 | by Hamish Pringle
In 2006 the seminal IPA report The Future of Advertising and Agencies was published. Among ...
Year in review: 2011 Money and morals
16 Dec 2011 | by Kate Magee
- Scrutiny over the PR industry's dealings with foreign dictatorships intensifies as a number of agencies are ...
Call for transparency as agencies slam Bell Pottinger's Wikipedia use
15 Dec 2011 | by Sara Luker
Agencies have spoken out about their approach to Wikipedia as the PR sector's use of the online...topics in which they have a vested business interest, and Wales has threatened to ban agencies that ...
Digital Agency of the Year: AKQA
15 Dec 2011
The agency continues to fly the flag for digital agencies, with innovative and creative work that...candidates for this accolade, it was obvious that some digital agencies are still doing work that other ...
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