Search results for "Agencies"

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    • Jun-1998 Remove filter

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TELEMARKETING: Telemarketing Comes Of Age - Telemarketing is no longer just a case of manning the phones. As the sector grows in size and also in sophistication, delivering a quality service is crucial - getting it wrong can damage your brand. Andy Fry in

. Unsurprisingly, Kyffin believes specialist media independents and direct marketing agencies are best positioned ...

TELEMARKETING: Your Number’s Up - Stephen Groom looks at what the European Union’s latest directive on telecoms entails and how its consumer protection provisions could affect the direct marketing industry

agencies operate or support it. Whatever option is chosen, a system of compulsory registration for ...

Compaq’s global review extends to DM agencies

looking for a number of new below-the-line agencies....looking for a number of new below-the-line agencies. The US-based corporation, which recently ...

CAREERS: DM features on the curriculum - As the direct marketing industry laments its lack of new graduate entrants, there is at last some good news from colleges. Jane Bainbridge reports

above-the-line ad agencies, claiming that students are not being taught the benefits of direct marketing ...

MEDIA: Review for Britannia

. Four agencies have been invited to pitch alongside Carat: New PHD, Universal McCann, Mansfield Laing ...

DIRECT NEWS: MBO masterminds GNER direct mailer for new rail service

approaches to London and Leeds. However, the company is now talking to a number of other agencies ...

Barclays awards loan task to Payne Stracey

account from Barclays. Barclayloan chose not to use any of the agencies on its below-the-line ...

FIELD MARKETING: Stranger at the gate - Sectors such as the computing and utilities industries are beginning to appreciate what field marketing can do for them. David Murphy reports

their local footprint area, you have utility companies using professional field marketing agencies ...

 

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