to remove filtersINTERACTIVE: BEHIND THE HYPE/AGENCY CLOSURES: Why some of the sector’s top agencies are going
15 May 1998 | by MAIRI CLARK
an unproven medium - the structure of new-media agencies is a crucial issue for those still trying ...
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Laura Ashley hunts fresh agencies for modernisation bid
15 May 1998 | by CAROLINE MARSHALL
The troubled retailer, Laura Ashley, is holding a review of its creative and media requirements as it prepares for a relaunch this autumn.
M&S seeks agency for foods push
15 May 1998 | by HARRIET GREEN
Marks & Spencer is speaking to agencies about a major advertising project to promote its food
Survey reveals fall in PR income and profitability
15 May 1998 | by JULIETTE GARSIDE
Income and profitability in PR agencies have fallen, according to Marketing Services Monitor, a...Income and profitability in PR agencies have fallen, according to Marketing Services Monitor, a ...
Airtours in talks with shops about pounds 7m account
15 May 1998 | by HARRIET GREEN
Airtours, the UK s second largest holiday company, is speaking to London agencies about its pounds...Airtours, the UK s second largest holiday company, is speaking to London agencies about its ...
FOCUS: MARKETING COMMUNICATIONS - When the time is right to integrate - As companies demand more sophistication and value for money from their marketing strategies, PR consultancies have discovered the benefits of diversification
15 May 1998 | by MARY COWLETT
top of the marcoms agenda. On the one hand, specialist agencies argue the importance of single...top of the marcoms agenda. On the one hand, specialist agencies argue the importance of single ...
Hi-tech sector leads the way in R&E
15 May 1998 | by SOPHIE BARKER
Hi-tech PR agencies are ahead of other PR industry sectors in the range and sophistication of the...Hi-tech PR agencies are ahead of other PR industry sectors in the range and sophistication of ...
One Show gives BMP top prize for VW work
15 May 1998 | by CAROLINE MARSHALL
leading US agencies to the Best of Show award for Volkswagen s affordability campaign....leading US agencies to the Best of Show award for Volkswagen s affordability campaign. The ...
BORDER LINES: DUBLIN: Irish PRCA takes on two new firms
15 May 1998 | by MAGGIE BROWN
Thompson Communications and Text 100, bringing its membership to 36 agencies. Member firms are believed to...Thompson Communications and Text 100, bringing its membership to 36 agencies. Member firms are believed ...
BORDER LINES: PARIS: Michel-Villaz on line for Siemens
15 May 1998 | by MAGGIE BROWN
agencies on a retainer basis. Michel-Villaz joins Siemens from Miallot et Associes, a firm specialising...agencies on a retainer basis. Michel-Villaz joins Siemens from Miallot et Associes, a firm specialising ...
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