to remove filtersBlippar connects disjointed families, says MEC executive
17 May 2013 | by Louise Ridley
media agencies. He said: "TV used to very much be a shared viewing experience in a shared environment ...
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Leagas Delaney hires Fitzsimons and Crothers
17 May 2013 | by Priyanka Mehra Dayal
think tank The Quacker Factory, Fitzsimons and Crothers have worked with agencies including VCCP, HDMG ...
Life without a full stop
16 May 2013
agencies haven t moved with them. There are gaps emerging because of the always-on nature of the world ...
Marketers lack clarity on budgets and briefs, say agencies
16 May 2013 | by Rachel Barnes
Fewer than half of agencies believe that client briefs are well articulated and that the marketers...IPA president Ian Priest. "Both clients and agencies need to adapt together to continue to improve how ...
Creative business rankings
16 May 2013
sectors. The attached tables rank agencies according to how much business they bring in as well as any ...
Media business rankings
16 May 2013
sectors. The attached tables rank agencies according to how much business they bring in as well as any ...
Are agency-client tenures shortening?
16 May 2013
salts. It s a familiar old trope that agencies relationships with their clients are dependent on the ...
Creatives can still win war with number-crunchers
16 May 2013 | by Ian Darby
of a global BMW digital marketing brief would suggest so. Agencies claim that they understand brands ...
Adland steps up M&A battle
16 May 2013
first quarter and was the most active sector. A year ago, creative agencies took the lion s share with ...
Combining ads, digital and PR is what brands demand
16 May 2013 | by Danny Rogers
acquisitions. So the big challenge for ad agencies is to integrate this comms expertise and nous with their ...
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