Search results for "Agencies"

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Are brand birthdays really a cause for celebration?

15 Feb 2013 | by John Reynolds and Ben Bold

110; but who cares? Certainly the brand team, and their ad and PR agencies. But what about the ...

Kwik Fit calls below-the-line review

23 Aug 2012 | by Sara Kimberley

Fit has worked with a number of agencies on its direct marketing business in the past, including ...

Solving the integrated dilemma

15 Aug 2012 | by Lynsey Barber

MARKETING? Craig Morgan, innovation director, Grey London Agencies don't give people the ...

McDonald's wins Grand Prix at Marketing Society Awards for Excellence 2012

12 Jun 2012 | by Alex Brownsell

MARKETING Winner Aviva and Railway Children (Agencies: Hill+Knowlton Strategies, ZenithOptimedia ...

Noelle McElhatton: Forget austerity. 'Agile' is the new 'a' word for marketers

22 May 2012 | by Noelle McElhatton

behind the government s plan are clearly good, banishing bloated practices of the past. Agencies can ...

APA International Content Summit: Brands must plan, collaborate and integrate to ensure content marketing success

25 Nov 2011 | by Staff

Association of Publishing Agencies (APA) International Content Marketing Awards 2011 . ...

Wired 2011: a glimpse of the future - without adland

27 Oct 2011 | by Michael Sugden

With the UK behind the technology curve, agencies need to create more stuff and not just..., British creative agencies in shaping our future. George Dyson, the technology historian, opened the ...

Claire Beale: The art of copywriting is as important as ever

22 Sep 2011 | by Claire Beale

: brutal simplicity. One hundred and forty characters can do that. So why have agencies allowed the craft ...

How can agencies crack the puzzle of ad integration?

08 Sep 2011 | by Matt Williams

Delivering a fully integrated service is a big challenge for agencies, Matt Williams finds....Whether it's more by hope or logic, agencies appear to be expecting a busier newbusiness period ...

Why everyone's still talking about integration

01 Sep 2011 | by Philip Smith

), Tourism Queensland and Gatorade, as well as the respective agencies - Wieden Kennedy, Abbott Mead ...

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