As Initiative UK's planning director labels creative agencies "old-fashioned dinosaurs", Isabella..." at creative agencies. Manwaring accused existing creatives of struggling to keep pace with a ...
how smaller agencies will be among those to benefit and how others must work harder....raft of benefits it offers agencies. Some agencies were quick to admit they would introduce or increase ...
HMV Group has shortlisted the incumbents, OMD UK and PHD, alongside Starcom and MediaCom to pitch for its £24 million media planning and buying business. A result is expected by Easter.
Philips Electronics has shortlisted Carat, the incumbent, and Mediaedge:cia to pitch for its global media planning and buying account. ZenithOptimedia and PHD have been eliminated.
The message from Venice was that media agencies are neglecting clients' needs, but that they could...media agencies were failing clients and how they needed to adapt to prosper, or even survive. An ...
Research unveiled at Media Week s recent Media 360 conference indicates that media agencies are ...
? Media, and even ad agencies, have realised they can grow revenues from these sources, so competition ...
's still there on the agenda for most major advertisers and their agencies. So what harm can there be for ...
To what extent will the lines dividing traditional agencies and digital agencies blur, John Tylee...There was a time, not long ago, when the demarcation lines between traditional agencies and the ...
How can agencies halt the apparent business drain to London? Isabella Piasecka reports....The shift of several high-profile accounts from regional media agencies to London networks has ...
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