28 Apr 2003
| by Staff,
NEW YORK - McDonald's has asked its advertising agencies in the US to come up with new strategies...of McDonald's, said: "We have challenged our lead advertising agencies to reinvigorate our marketing ...
advertising and marketing agencies on its Ballentine's, Tia Maria and Malibu brands, following its decision to...vice-president of marketing, although it would not reveal the names of agencies it is in talks with. It did say ...
25 Apr 2003
| by Ian Darby
Saab, but GM plans to consolidate into one agency.
It has also contacted non-roster media agencies to ...
25 Apr 2003
down client budgets, agencies must look increasingly to alternative revenue streams.
The BBH ...
25 Apr 2003
McCain Foods has invited Grey Worldwide London, Euro RSCG Wnek Gosper and TBWA/London to participate in a second round of pitching for its 15 million account. Mustoes has been dropped from the shortlist.
25 Apr 2003
| by Jeremy Lee
Sarbanes-Oaxley prevents agencies disclosing revenue and billings figures for such reports as they ...
24 Apr 2003
| by Ian Darby,
Saab, but GM plans to consolidate into one agency. It has also contacted non-roster media agencies to ...
18 Apr 2003
Travel and tourism agencies McCluskey International and Marketeer this week unveiled plans to merge....McCluskey's offices in Hammersmith, west London.
Both agencies will retain their brand identities ...
17 Apr 2003
| by Camilla Palmer
For some agencies, they're the perfect solution to conflicting clients.
For others, they provide ...
17 Apr 2003
The Drivers and Vehicles Licensing Agency has shortlisted Leo Burnett, WCRS, BMP DDB and Delaney Lund Knox Warren for a campaign to warn motorists to re-license their vehicles.