to remove filtersLIVE ISSUE/RETAIL ADVERTISING: Why agencies make hard work of retail accounts - Agencies have a
27 Feb 1998 | by JOHN OWEN
borders on indefatigable obsession. The best retail ad agencies meet with the head of the retail ...
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Advertisers unite with agencies in Equity row
27 Feb 1998 | by JOHN TYLEE
them to give their agencies maximum support during any difficulties they may encounter in the ...
CAREERS: Comment - Creativity is the property of all in ad agencies
26 Feb 1998 | by NIGEL LONG, who is managing director of
. Now is the best time for creative-minded business people to enter advertising. Agencies have woken ...
Agencies vie to push Calor’s core activities
20 Feb 1998 | by IAN DARBY
Calor Gas, which distributes liquified petroleum gas, has invited six agencies to pitch for a...Calor Gas, which distributes liquified petroleum gas, has invited six agencies to pitch for a ...
Agencies dropped in United Utilities cuts
20 Feb 1998 | by JEMIMAH BAILEY
on external agencies. Drummond added that he expects to reduce the total in-house team. It ...
Top agencies focus on career potential of direct marketing
20 Feb 1998 | by CLAIRE BEALE
Five prominent below-the-line agencies are collaborating in a bid to raise the profile of direct...Five prominent below-the-line agencies are collaborating in a bid to raise the profile of direct ...
Tories seek out design agencies
19 Feb 1998 | by VICTORIA MEDHURST
The Conservative Party is putting out a brief to find an agency to update its image. We have decided to look at the torch logo and the branding, the view being that many people do not pick up the party s underlying values from the logo, said a spokesman. The symbol represents the torch of freedom...
COI roster agencies must still bow to restrictions of Government
13 Feb 1998 | by SIR BERNARD INGHAM, who writes for the
least, is to require all agencies joining its very first PR roster to have in-house evaluation ...
CAMPAIGN DIRECT: GGT below-the-line agencies mull new regime Robert Dwek looks at how
13 Feb 1998 | by ROBERT DWEK
There s been much discussion about the future of major ad agencies following Omnicom s bid for the...There s been much discussion about the future of major ad agencies following Omnicom s bid for ...
CAMPAIGN DIRECT: VIEWPOINT - Opportunities abound but agencies need to seize and act on them
13 Feb 1998 | by CHARLES WEBRE
. As I see it, we direct agencies are quickly driving ourselves out of business and are soon to have ...
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