20 Nov 1998
| by KATHY GREENE
Telecom group Nortel Network has asked agencies to pitch for an
account to handle its UK and...Telecom group Nortel Network has asked agencies to pitch for an
account to handle its UK and ...
20 Nov 1998
| by JOHN OWEN
Advertising that he issued the advertising
industry with a challenge: agencies must take on management...Advertising that he issued the advertising
industry with a challenge: agencies must take on management ...
18 Nov 1998
- More than 80 companies, including advertisers and direct marketing agencies, have formed an...- More than 80 companies, including advertisers and direct marketing agencies, have formed an ...
18 Nov 1998
- More than 80 companies, including advertisers and direct marketing agencies, have formed an...- More than 80 companies, including advertisers and direct marketing agencies, have formed an ...
13 Nov 1998
| by CLAIRE COZENS
preference
to roster agencies.
Of course, this is not an entirely new trend. It is more than seven ...
media agencies who claim to have
discovered a gap in the market is anything to go by....new media agencies who claim to have
discovered a gap in the market is anything to go by ...
06 Nov 1998
| by ELEANOR TRICKETT
the line. The senior structure will be made up of elements from the
component agencies.
The ...
06 Nov 1998
| by CAROLINE MARSHALL
suppose that the latest memo contains a warning for agencies. After all,
we already know something of ...
06 Nov 1998
| by RICHARD COOK
, presented and inwardly digested. But what are agencies
actually doing to go digital?
How is digital ...
03 Nov 1998
- Major League Baseball, the organisation responsible for running baseball in the US, has appointed Vigilante, the New York-based urban marketing arm of Leo Burnett, and Waylon Cos, St. Louis, to jointly handle its estimated 15 million advertising account.