BBC 'World Cup' by RKCR/Y&R
12 May 2010
' of South Africa, where the games are being held.
that gives readers the chance to win 11 pairs of tickets for the World Cup in South Africa.
The campaign features photography by Rankin and shows a pregnant African with the line: "The future of Africa is carried in the bellies of its mothers" encircling her stomach. The campaign ... the Millennium Development Goals on maternal health. The ad will run in print and outdoor across Africa ...
team's trip to South Africa this summer. ...
Created by Red Bee Media, the 90-second trailer for The Hunting Moon features four British students travelling in Africa whose journey turns sour as they realise people around them are dying from an invisible killer. Users are encouraged to visit the microsite www.TheHuntingMoonMovie.com , where ...