Search results for "Africa

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Marketing guru: The folly of global TV ads

20 Jul 2012 | by Will Harris

of Africa that would work with the stiff northern Europeans is beyond me. Global advertising creation ...

Orange's Euro 2012 play: behind the scenes

04 Jul 2012 | by Nicola Clark

's tournament performed against the brand's business plan. The 2013 Africa Cup of Nations is the next event ...

One calls in Third City to promote ethical product range

02 Jul 2012 | by John Owens

and sanitation projects in Africa. Third City picked up the business following a review handled ...

Apple cements most valuable brand status as UK's giants slide

22 May 2012 | by Daniel Farey-Jones

managed to offset difficulties in Europe with opportunities in Africa and India. O2 is a brand that only ... in particular in Africa. It s done extremely well there. "Another thing that has struck me this year is we have an African brand for the first time [MTN at number 88]. It s a reflection of how Africa has turned ...

Mars named Cannes Advertiser of the Year

03 May 2012 | by Daniel Farey-Jones

countries as diverse as France, the US, the UK, Brazil, South Africa, Portugal, Chile, and many more a ...

Revlon's Julia Goldin on her new storytelling strategy, going back to basics and marketers as business leader

23 Mar 2012 | by Rachel Barnes

longer in the marketplace, even if her job already takes her to the UK, China, Australia, South Africa ...

P&G Marc Pritchard: The full WACL speech

22 Mar 2012 | by Rachel Barnes

". This is important in the developed world but even more significant in places like Africa. There, one out of five ...

Procter & Gamble, Heineken and Diageo: who wins and who loses in direct brand deals with Facebook?

06 Mar 2012 | by Adam Woods

and South Africa. "The boot camps were held across the world, not just in the US," says Balakrishnan ...

Trading places: this week's people moves

20 Jan 2012 | by Daniel Farey-Jones

brand management head of planning for Europe, Africa and the Middle East. ( Campaign ...

 

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