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Top 10 Marketing moments of 2008

17 Dec 2008 | by Nicola Clark

advertising has particularly affected the local press market, with newspapers making major cutbacks. The ...

A creative director's verdict on why Morrisons won Adwatch of the year

15 Dec 2008

: the ads aren't going to create a huge amount of passionate debate among the traditional advertising ...

Opinion: Perspective - Bring on the advertising industry's entrepreneurs

05 Dec 2008 | by Claire Beale, claire.beale@haymarket.com

recognised centre of advertising excellence. Bruce Haines, the global chief of Cheil and a man who knows the ...

Media: All about ... Socially responsible campaigns

05 Dec 2008

, it was promoted as an antidote to the increasing weight of bad press directed towards the advertising ...

The World: Italian broadcasters act to minimise Sky impact

05 Dec 2008 | by Maria Esposito

stop the erosion of their market and advertising shares. Although Italy's satellite broadcasters only ...

Opinion: On the Campaign Couch ... with JB

05 Dec 2008 | by Jeremy Bullmore

to show you not only your company's advertising and your competitors' advertising - but also any ...

Close-Up: Live issue - How do you make cash in recession?

05 Dec 2008 | by Caroline Lovell

's digital and observers suggest that traditional advertising budgets will be cut first, while direct and ...

Close-Up: Live issue - How adland can do good - and reap the rewards

05 Dec 2008 | by Ryan Fisher

The International Exchange was launched by the former advertising account director Philippa White ...

Media Forum: Is sponsorship losing lustre?

05 Dec 2008

spot advertising. In homes with personal video recorders, when people fast-forward through ad breaks ...

Lonely Planet will appeal to an upmarket audience

02 Dec 2008 | by Nik Vyas

at the front of the book in the Postcards section. In terms of advertising, BBC Worldwide has ...

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