Nokia and McDonald's among the takers for C4's ad offer
17 May 2013 | by Priyanka Mehra Dayal
Channel 4's new advertising strategy for 4oD....other advertisers already on board for Channel 4's advertising opportunity, which was first announced ...
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Yahoo agrees to pay in excess of $1bn for Tumblr
20 May 2013 | by Gordon MacMillan
advertising. He dismissed what Google and Facebook do as "hyper-hyper targeting of little blue links". Karp ...
Ebay boss gives mobile team 'permission to step on toes'
16 May 2013 | by Matthew Chapman
Speaking at the Internet Advertising Bureau s Mobile Engage, von Schirmeister explained it was ...
Microsoft tells brands: 'Stop bad mobile experiences'
16 May 2013 | by Matthew Chapman
Microsoft has asked brands to stop offering "bad experiences" on mobile and "unify" advertising...Mandeep Mason, director of mobile and Windows 8 advertising at Microsoft, said the opportunities ...
As Apple hits 50bn downloads, six ways brands can beat the end of the app honeymoon
16 May 2013 | by Matt Dyke, founder & strategy partner, AnalogFolk
advertising campaign. In some cases, your app maybe competing with 100-person development teams, chasing large ...
Microsoft and Facebook plan education before monetisation
14 May 2013 | by Matthew Chapman
into Facebook and powered by Bing." New Microsoft advertising products are being considered for ...
Twitter teams up with ESPN and Fox
14 May 2013 | by Gordon MacMillan
, according to a WSJ report. The deal will bring more compelling content to Twitter and advertising revenue ...
Proximity's Justin Vir joins Havas Worldwide London
14 May 2013 | by Jeremy Lee
creative opportunities where advertising, PR, social and digital meet." ...
Is Facebook preparing to bid $1bn for mobile firm?
13 May 2013 | by Gordon MacMillan
for smartphones? The answer could be in Facebook's future as a mobile advertising platform. Pundits ...
C&A appoints Razorfish to European digital account
10 May 2013 | by Sara Kimberley
A s European advertising agencies, DDB and Tribal Amsterdam, which were appointed the account last ...
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6 Degrees Talent Ltd
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British Bankers' Association
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