60-second summary: last week's PR news (26 January)
26 Jan 2013 | by Daniel Farey-Jones
Education. Capella PR was engaged by global advertising technology business Marin. Agency ...
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year when it was dominated by advertising agencies, with the top prize bagged by creative agency JWT ...
Education. Capella PR was engaged by global advertising technology business Marin. Agency ...
, said: In brand-building terms, PR has long been a powerfully effective amplifier of advertising. But ...
CIPR awards judges will penalise any entry that uses the advertising value equivalent (AVE...agreed campaign outcomes. PR deserves to be judged on its own merits not against an outdated advertising ...
forecast, with strong growth in advertising and media investment management, consumer insight, PR and ...
profile in the UK advertising and business press. Mark Creighton, Mindshare UK COO said: The Propeller ...
2009, and also runs advertising awards. Thomas Ampofo was appointed following two three way pitches ...
Microsoft has brought in 3 Monkeys to spearhead a social media brief for its advertising division....social media brief for the company s Microsoft Advertising arm. It will involve 3 Monkeys social media ...
press is, well, dead. 'There's a sense that the PR industry needs to think more like the advertising ...
the group s influencer engagement and crisis management, and manage social advertising. The account ...