to remove filtersICO: 'Consumers are not interested in privacy'
16 May 2013 | by Matthew Chapman
". Newman argued that the only way mobile advertising can be really effective is through the use of data and ...
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Facebook usage down as marketing concerns grow, claims YouGov
23 May 2013 | by Matthew Chapman
and less than one in 10 feels targeted advertising on social media is personally relevant, according ...
Government warned to treat brand link-ups with caution
16 May 2013 | by Louise Ridley
be approached with caution, Nick Cohen, the head of Media Com Beyond Advertising, said. "A brand can ...
Centaur chief executive and MD resign amid "weak performance"
15 May 2013 | by Arif Durrani
. Visibility of advertising revenues for this period is reported to be "limited" and delivery of its corporate ...
ITV ad revenue up 5.5% to £382m
15 May 2013 | by Maisie McCabe
over the course of the year. While we are cautious about the outlook for TV advertising for 2013, our ...
Morrisons hails effective More Of What Matters push
09 May 2013 | by Matthew Chapman
a pitch to review its advertising arrangements . Morrisons has labelled its performance for the 13 ...
UK adspend recovers to 2007 levels
09 May 2013 | by Louise Ridley
, according to the Advertising Association and Warc's quarterly Expenditure Report.
Analyst view: Questions remain about how Facebook will drive mobile growth
02 May 2013 | by Ian Maude, digital media analyst, Enders
the back of mobile advertising growth, but questions remain how Facebook will increase monetisation as...audience is shrinking. It is growing its mobile advertising revenues and seem to be doing quite well ...
BSkyB pre-tax profits up 7.5% to £966m despite 2% ad decline
02 May 2013 | by Maisie McCabe
and Sky Bet revenues more than offset "slight declines" in advertising and installation, hardware and ...
Is there an algorithm for creativity?
29 Apr 2013 | by Nicola Kemp
emulated by machines, but are we naive to believe this? The advertising and marketing industries are at ...
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