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Radio sponsorship and promotions rise 8% in 2012

21 Dec 2012 | by Arif Durrani

for sponsorship and promotions up 8.1% in 2012, according to new figures from the Radio Advertising...the RAB, told Media Week, "This is great news and it's all new money. "Advertising solutions are ...

WPP's Kantar acquires US insights specialist AdGooroo

21 Dec 2012 | by Arif Durrani

to broaden its current "methodic insight into display, video, ad networks and paid search advertising ...

Adam Bullock and Moz Dee exit UTV's TalkSport

20 Dec 2012 | by Arif Durrani

in securing revenues beyond the traditional advertising spot in the guise of sponsorship and ...

Danny Rogers becomes brand editor of Campaign

19 Dec 2012 | by Staff

, and be responsible for all editorial content covering the advertising and media industry. As part of ...

ISBA suggests 'behavioural remedy' might be needed in Global/GMG merger

19 Dec 2012 | by Maisie McCabe

, the representative body for national newspapers. Bob Wootton, director of media and advertising ...

Wickes appoints OMD UK to search account

18 Dec 2012 | by Maisie McCabe

for its paint range by the advertising agency MWO and the social media shop Jam. The Engine-owned ...

C4 in major 4oD ad deal with Microsoft Windows 8

14 Dec 2012 | by Sarah Shearman

Channel 4 has struck a major advertising partnership with Microsoft and developed the UK's first

Twitter names top UK brand campaigns of 2012

13 Dec 2012 | by Sarah Shearman

also integrated Twitter activity into its overall advertising campaign, using hashtags and @ handles in ...

IPC teams up with Microsoft for five-month ad blitz

13 Dec 2012 | by John Reynolds

This marks the latest advertising support by Microsoft behind the range of phones, following the ...

Top 10 things to forget

13 Dec 2012

much-loved (if you were on its rosters) COI and savage cuts to Government advertising spend gave way in 2012 ...

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