21 Dec 2001
| by MediaWeek
ARM Direct has won a £350,000 contract to handle the DRTV advertising campaign for James Villas ...
20 Dec 2001
| by Jennifer Whitehead,
LONDON - Daewoo launches a 3m television and cinema advertising campaign in the New Year with two...of advertising for Daewoo. They are the first to be shot on location.
The Matiz ads focus on ...
20 Dec 2001
| by CRAIG SMITH, Editor
alcohol advertising and packaging should
carry health warnings. Not to react to such calls would be ...
20 Dec 2001
Sainsbury's has hit back at claims in the national press that
consumers in the North of England do not like celebrity chef Jamie
Oliver, who fronts the chain's ads.
The supermarket commissioned an independent company to carry out
research to uncover whether Oliver's popularity is waning...
20 Dec 2001
Publicis, the French advertising group, is in talks to buy Cordiant
Communications, owner of ...
20 Dec 2001
Mecca Bingo has confirmed its reappointment of WCRS to handle its
advertising as revealed by ...
20 Dec 2001
Primesight, the outdoor advertising arm of SMG, has launched
Drive-Buy, a network of six-sheet ...
20 Dec 2001
, Littlewoods, Comet and Interflora to book
search advertising campaigns for the Christmas shopping season ...
20 Dec 2001
M 6m through-the-line advertising
business, following a pitch. The agency will take ...
20 Dec 2001
| by GUY ABRAHAMS, communications planning director at Carat and a
member of The Marketing Society
influences, TV advertising to children (and for toys in
particular), is under threat. The likes of Hillary ...