to remove filtersADVERTISING & PROMOTION: Lookalike ads get a kicking
19 Dec 1996 | by HARRIET MARSH
. Last week Molson, which is marketed by Scottish Courage in the UK, fell foul of the Advertising ...
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ADVERTISING & PROMOTION: BRIEFS
19 Dec 1996
Best foot forward The Advertising Association has announced that James Best, chairman of ...
ADVERTISING & PROMOTION: DESIGN CHOICE; WIND-UP RADIOs
19 Dec 1996 | by RICHARD MCCANN
Richard McCann Account director Michael Rines Communications
ADVERTISING & PROMOTION: CAMPAIGN OF THE WEEK; DRINK-DRIVING
19 Dec 1996 | by JAMES CURTIS
James Curtis Features editor Marketing
ADVERTISING & PROMOTION: Agency of the week: BDDH
19 Dec 1996
At first glance, 1996 looks like a quiet year for BDDH: three wins, no losses and billings still hovering just under pounds 50m. But appearances can be deceptive.
ADVERTISING & PROMOTION: Supermarkets put cash before basic questions
19 Dec 1996 | by DRAYTON BIRD
Have you ever felt ashamed at being attracted to some gruesome sight despite yourself? Road accidents, for example, always draw horrified yet fascinated onlookers. I know this from personal experience: at 18 I was run over and nearly died.
ADVERTISING & PROMOTION: Bank plans pounds 20m job
19 Dec 1996 | by PATRICK BARRETT
National Australia Bank Group (NAG) has shortlisted D Arcy Masius Benton & Bowles Financial, Ogilvy & Mather and Publicis as contenders for its pounds 20m through-the-line account.
ADVERTISING & PROMOTION: Airtours takes a trip with ‘Wish You Were Here’
19 Dec 1996
Tour operator Airtours has signed a sponsorship deal with ITV s holiday show Wish You Were Here, in a move that is believed to give Airtours access to the names of viewers who write to the show for information.
NEWS: NMMS picks up contract to sell ADHunter advertising
13 Dec 1996 | by GORDON MACMILLAN
advertising for ADHunter, a regional newspaper online classified consortium due to launch next year....advertising for ADHunter, a regional newspaper online classified consortium due to launch next year ...
MEDIA: SPOTLIGHT ON; CAR ADVERTISING: Has Carlton overstretched in an effort to woo advertisers?
13 Dec 1996 | by ALASDAIR REID
Alasdair Reid investigates why car-makers are keen to sign deals with Carlton
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