Search results for "Ad campaign"

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ADVERTISING & PROMOTION: pounds 3m in the can for Leo Burnett

Burnett to develop a brand-building ad campaign....Burnett to develop a brand-building ad campaign. Leo Burnett fought off Heinz s lead agency ...

MARKETING FOCUS: REVIEW OF THE YEAR 1997 - Jane Bainbridge takes a look at some of the highlights and low points of 1997, a year which had some memorable moments for marketers

, and the emotive Words ad campaign from BMP, which broke in July. Rupert Howell ...

ASA slams Vegetarian Society ad campaign

Meat producers have scored an almost total victory over vegetarians, who have been carpeted for alleged scaremonger tactics in advertising that links meat eating to cancer.

Transco gives pounds 3m TV, press and radio account to TMB

the Media Business. The agency has already been involved in a corporate ad campaign, which ...

Push for Croydon

Croydon Marketing and Development is launching its first corporate ad campaign aimed at...Croydon Marketing and Development is launching its first corporate ad campaign aimed at ...

A world of choice

The newly-launched travel chain, WorldChoice, is unveiling a pounds 7.5m ad campaign through...The newly-launched travel chain, WorldChoice, is unveiling a pounds 7.5m ad campaign through ...

Eucryl freshens up

new pounds 250,000 press ad campaign. Targeting smokers in the 18-35 age group, the three-month...a new pounds 250,000 press ad campaign. Targeting smokers in the 18-35 age group, the three-month ...

FIELD MARKETING: One for the roadshow - Drinks marketers are finding that it’s becoming vital to get out among their consumers and run promotions which bring their brands to life. David Murphy reports

consumers by running a risky TV ad campaign. Guinness calls its field activities Project Maverick ...

REVIEW: Marketing and advertising news in the week’s press

backed by a global ad campaign through J. Walter Thompson with a spend of dollars 82 million. The brand ...

LICENSING: CHARACTERS FOR HIRE - A much-loved band, cartoon character or film star can help give your advertising added mileage But, Jim Davies warns, watch out for the pitfalls involved.

Spiderman and Star Wars. Sounds good. So, if you had a particular character in mind for an ad ...

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