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Currys PC World unveils festive idents

currently running as part of its Christmas ad campaign. Another 10-second spot sees a woman handing her ...

Sun and Telegraph among papers warning of a 'shackled' press

a bunch of quangocrats. "Say no to state regulation of the press." The Free Speech Network ad ...

Topical and tactical: the rise of the 'newsjacking' ad campaign

A growing number of brands are trying to use tactical campaigns to tap into buzz surrounding news events, but marketers need to ensure that the work is relevant, or say no.

John Lewis extends Christmas ad campaign with book launch

John Lewis has attributed a lift in its crafts offering to its Christmas ad campaign. Items on ...

Tassimo hands European ad account to Mcgarrybowen

next year. Tassimo launched it last major ad campaign in 2009. The pre-Christmas campaign featured ...

Tesco rolls We7 brand into Blinkbox

greater marketing muscle behind Blinkbox, rolling out its first ad campaign for the service in which it ...

Campaign Media Awards 2012 - Campaign of the year: Ikea

, Vizeum ran an ad campaign that secured the ten-second spot closest to 10.30pm every night for 20 weeks ...

Think BR: Making Christmas payments easier?

seen Barclaycard s integrated Toys ad campaign, which launched on 10 November during the The X ...

Think BR: Keeping your soup fresh

have just launched a new ad campaign that is to be their longest running ever , but it seems like it ...

Wonga: sassy tech brand or legal loan shark exploiting the poor?

Saatchi director of strategy, Richard Huntington, wrote as much in this magazine , hailing the brand's ad ...

 

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