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Do brands that defy motherhood cliches gain more cut-through? The Marketing Society Forum

- CLARE BAKER, MARKETING DIRECTOR, ABSOLUTE RADIO The ups and downs of parenthood are talked about in ...

Digital Radio: On pause for digital switch

brandaccessible via 189 platforms. Crucially, more than 40% of listening to its core Absolute Radio brand ...

Marketing Society Awards for Excellence 2011: Mobile marketing

WINNER Absolute Radio...According to research conducted by Absolute Radio, its audience tends to comprise tech-savvy ...

Digital Radio Comes of Age

knew they were being advertised to,' says Clive Dickens, chief operating officer at Absolute Radio ...

Brand Health Check: Absolute Radio

When Clive Dickens, chief operating officer of Absolute Radio, saw the station's debut Rajar ...

 

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